Patriot Maids – House Cleaning & Maid Service (USA)
I designed and built the Patriot Maids website for my client, Bryan Griffin, to position the brand as a professional, trustworthy and easy to book cleaning service for multiple US cities. The homepage is structured around a high converting hero section with instant pricing and booking, supported by clear service categories, “How it works” steps, trust badges, and prominent customer reviews to reduce friction and build credibility.

The site is fully responsive and created with a clean, modern layout that highlights key services like standard cleaning, deep cleaning, move in and move out cleaning, office cleaning and Airbnb cleaning. I focused on making the user journey simple, from landing on the site to choosing a service, selecting the right city, and booking online. Strong typography, clear calls to action, and well organised content help Patriot Maids communicate reliability, professionalism and convenience to busy homeowners and businesses.

Katie Rich – Writer, Creator and Truth Seeker
I designed and developed the official website for Katie Rich, a straight talking commentator and podcast host who speaks on culture, truth, healing and values. The goal was to create a clean, editorial style site that immediately communicates her core message “Someone has to say it” and guides visitors into her two main content pillars: the podcast and the blog. katierich.com.au

The homepage is built as a strong narrative funnel, starting with a bold hero statement, followed by featured podcast episodes, recent blog posts, and a high intent newsletter section inviting visitors to “join the women who actually think.” I also integrated a dedicated highlight for her series “I Used To Be Rich” and a clear “Work With Me” pathway that supports her future services and collaborations. katierich.com.au

The site is built on WordPress with Elementor, fully responsive across devices, and structured for easy content updates so Katie can continue publishing episodes and essays without breaking the visual hierarchy. The design focuses on plenty of negative space, strong typography and simple navigation, creating a calm but confident environment for long form commentary.

AWA Auditors – Professional Audit & Assurance Website
I designed and developed the AWA Auditors website for my client, Ibrahim, to position her firm as a trusted, detail driven audit partner. The layout is clean and minimal, with clear sections for services, industry expertise, and credibility signals, making it easy for visitors to understand what the firm does and why they can trust it. Strong typography, structured content blocks, and plenty of white space create a professional, low noise experience, while clear calls to action guide users toward getting in touch and requesting an audit. The site is fully responsive, so it looks sharp and is effortless to navigate on desktop, tablet, and mobile.

Arvida Group Inc. is a conversion-focused cabinetry procurement website I designed for my Upwork client, Jackie Della Villa. The site clearly positions Arvida as a supplier of 100% all-wood cabinets with distributor pricing to the public, while also serving builders, remodelers, and property managers through dedicated trade-focused content.

Built around clarity and trust, the website highlights Arvida’s two core cabinet lines (Classic and Urban Modern), explains the step-by-step estimate process, and reinforces credibility with FAQs, real-project inspiration, and direct calls-to-action throughout.

Key website sections and features

• Clear service architecture: Cabinets, Disaster Recovery, For Dealers, About, Pricing, Contact
• Dedicated pages for disaster recovery cabinet replacement with an easy “rapid assessment” CTA
• Transparent pricing structure with documented procurement fees and tiered tables
• Lead capture via an estimate/contact form with project type, service needed, timeline, and notes fields
• Built on WordPress (visible from the default “Hello world!” post structure)